What information do we collect?
When you purchase one of our subscriptions we collect your name, email, phone number, address, and credit card information. While you are visiting our website as a guest we may collect your IP (Internet Protocol) address. We may also collect the URL (Uniform Resource Locater) you were previously on.
How do we use your information?
We use your information to confirm your identity and verify the information you have provided to us. We also use it to communicate with you, including marketing material, confirming your orders, and responding to your questions. The information you provide helps us personalize products and services and to better understand your needs and preferences. Through data analytics we also use your information to personalize your experience on our website and to provide you with tailored communications and offers.
Occasionally we will send out surveys. The information obtained through our surveys is used in a combined form. We use this information to help us understand our members and to improve our products and services. We collect and use information to prevent and detect fraud and criminal activity and secure our premises. We may ask you for any additional information required to investigate matters, settle any claim or report a matter to the appropriate authorities. Additionally we collect certain information to comply with legal requirements.
We receive an IP address each time you view one of our web pages, because the browser automatically reports it to us. We also may store the IP address when you register with Serpent Stock. We may use IP addresses for servicing technology problems, reporting to advertisers and other business partners about combined, but not individual information derived from IP addresses and maintaining website security.
Non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. If you follow or click on links to any third party websites, you should be aware that these other sites have their own privacy and data processing policies. Serpent Stock has no responsibility or liability for these independent procedures.
Security of your information
Your personal information is stored in secured networks. We restrict access to personal information to employees and authorized service providers who require access to fulfill their job duties. The personnel are required to uphold our security commitment and keep your information strictly confidential. When you make a purchase with Serpent Stock transactions are processed through a gateway provider and are not stored or processed on our servers. All credit card information you supply is encrypted via Secure Socket Layer (SSL) technology. Serpent Stock takes every effort possible to keep your information confidential and secure. However we cannot guarantee or warrant the security of any information you provide us, and you do so at your own risk.
Consent and Access
Serpent Stock relies on you to provide information that is accurate and complete. If any personal information changes or becomes inaccurate or out of date, please advise us using the contact information set out below so we can update our records.
You can refuse to consent to our collection, use or disclosure of personal information, or you may withdraw your consent to our further collection, use or disclosure of your personal information at any time by giving us reasonable notice via email. In certain circumstances, your withdrawal of consent may prevent us from providing you, or continuing to provide you, with some products and services, the ability to access certain products and services, or information that could be of value to you.
You can request access to the personal information we hold about you. Much of this information is already accessible by you. To process your request, we may ask you for information to confirm your identity and verify the scope of your request. You may request access to the information we have retained about you by emailing us.
Cookies are small pieces of information websites, such as Serpent Stock, store on your computer. Cookies only contain bits of text, nothing else. The text can be a user ID, session ID, or any other text.
CAN-SPAM and CASL
The CAN-SPAM Act is a law that sets the rules for businesses on commercial emails, establishes requirements for commercial messages and gives recipients the right to have businesses stop emailing them. Despite its name, the CAN-SPAM Act doesn’t apply just to bulk email. It covers all commercial messages, which the law defines as “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service,” including email that promotes content on commercial websites
Canada’s anti-spam legislation (CASL) is the federal law dealing with spam and other electronic threats. It is meant to protect Canadians while ensuring that businesses can continue to compete in the global marketplace.
CAN-SPAM contrasts with Canada’s CASL in that CAN-SPAM regulations apply only to sending email. CASL regulations apply to ALL online messaging systems such as email, SMS, instant messaging, and social media.
For more information please email us.